Hiit Ballet starts the new year with a bang: strategic meeting with Johnson/Matrix sales team promises major growth

18 January, 2018 - Categories: Events Getting back into shape

Jose Perez’ training choreography, created for ballet dancers and soon applied to non-dancers as a fun way to fitness, has made such a splash that demand has increased exponentially from both dance schools (Hiit Ballet proper) and gyms (Hiit Ballet Fit). What could be better to satisfy this growing demand than combining efforts with a key player in the fitness sector worldwide like Johnson Health Tech, with its leading brand in Italy, Matrix, 2000 gyms throughout the country and a nationwide, highly specialized sales network.

The Johnson/Matrix group has always had a keen eye on technology and innovation, and straightaway realized that Hiit Ballet was a revolutionary new method, not a fad. A method that’s here to stay. (You can read more about the Hiit Ballet MO on the new web site, hiitballet.com). Our collaboration with the Italian branch of the international group opens up new and exciting prospects for Hiit Ballet’s future growth and for worldwide awareness of the benefits of proprioceptive training on Human Tecar Mats.

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